Memes have become incredibly popular, and Google is developing an AI-powered meme generator to make creating memes easier through Gboard. However, this upcoming tool, referred to as “Meme Studio” internally, has faced criticism from Android Authority, which was the first to report on it.

According to the report, the new feature offers users two options for creating memes: “custom” and “generate.” The “custom” option allows users to choose a base image from thousands available and add their own captions. Google appears to be automating the process of finding and labeling these base images.

The “generate” option is particularly noteworthy, though it may receive criticism once it’s released. When users select this option, the AI chooses a base image and generates captions based on a specified topic. Users will have several suggestions to choose from, as well as the ability to write their own caption from scratch. It’s important to note that this feature requires an internet connection to function effectively, as it operates server-side.

Currently, the “generate” feature is being criticized for producing “ironically bad memes” that fail to resonate with the culture and humor of Gen Z, the writer’s generation. A part of the issue may stem from the built-in filters that prevent the generation of explicit or offensive content.

Android Authority explains: “Due to its outdated format and other limitations, Google’s new meme generation tool isn’t very useful.”

The author suggests these safeguards exist because “Meme Studio” primarily aims at older individuals or those who haven’t previously found another meme generator to use.

As a member of Generation X—one of those “older people”—I find this perspective valid. However, it’s essential to remember that this feature is not yet available. It will likely undergo improvements before its wide release, and further updates may be implemented once Google gathers feedback from users.

Ultimately, let’s hope Google develops a meme generator that appeals to younger and older audiences alike. Stay tuned.